There are three skills/specialties that truly separate emotive from the competition. First, our technology platform provided by our partner, Kintera, represents the finest set of website development, content management, e-mail and donation tools available. These tools, if developed independently, would require an investment of hundreds of thousands of dollars and months of development time. We provide these to our clients for an affordable initiation fee and a low monthly fee. Essentially, our clients get a custom-designed website featuring a suite of activist and fundraising tools used by some of the largest non-profits in the world at an affordable price.

Second, our company's approach is fundamentally different. We don't just design the website then wish you luck and turn it over to you. Our staff will be your staff for your online activities to the degree you want and need it. The flexibility is entirely yours. Our content management system allows you to create new web pages, edit existing web pages and create/edit e-mail templates. But if you don't want to do that, don't have time at the moment, or think of something that requires a little more know-how to execute, we're there for you. Ideally, we serve as your agency — just like your direct mail agency or your TV ad agency — and we take on the execution of your online campaign.

Third, our company has a depth of database marketing acumen that is unmatched. We have over 35 years' combined experience in direct marketing for fundraising, voter contact and activist mobilization. We bring these battle-tested skills to your online communications and help you develop an indispensable database. Because the internet affords a level of interactivity so much greater than offline correspondence, we are able to build a valuable data profile on individuals who interact with your website and e-mail communications. We will be able to develop targeted personalized communications that are as close to one-to-one as possible, based on information provided to us by the very folks with whom we are communicating.